Narrativa transmedia. Estrategias para contar historias en múltiples plataformas
| Title | Narrativa transmedia. Estrategias para contar historias en múltiples plataformas |
|---|---|
| Author | Maria Celeste Maria |
| Publisher | Sb editorial |
| Imprint | Sb editorial |
| ISBN | 9786316503077 |
| Edition number | 1 |
| Publication year | 2023 |
| Pages | 144 |
| Format | Printed |
| THEMA | Cultural & media studies |
| Synopsis | It is not simply about "telling stories", but about building universes, making the narrative spread across the most varied platforms, developing more immersive experiences that invite to explore the world. This work presents a varied set of tools that will allow to analyze and create the multiplatform discourses that are expanding in today’s media. They may be used in the areas of content production and education, advertising and marketing or entertainment. |
| foreign rights contact | Andrés Telesca |
| andres.telesca@editorialsb.com |
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